Baan Rock Garden Public Company Limited

OVERVIEW OF COMPANY’S BUSINESS 

Vision

      The Company operates its business by focusing on development residences to quality and responding to the customers’ demands. We offer modern and technically-creative residences equipped with friendly to society and environment technology suitable to current circumstances. Including responsibility for stakeholders from business operations.

Mission

1. The Company focus on the development of residences, environment and services. The residences
   shall be outstanding, be of quality and offer a standard quality of life.
2. The Company shall set reasonable prices which allow the Company to compete in the market, 
   mainly based on its capital cost and location.
3. The Company shall operate the business with good management systems and flexible and ready 
   for change under good governance principles.


Marketing

     Baan Rock Garden, PLC is focusing on developing and selling housing and land to customer group with average income, with price ranging from Bt. 1.49 million Baht to 4 million Baht. The Company has a policy to standardize the quality of all its projects, under the brand “Baan Rock Garden,” in order to build confidence in its products among all the customers. The Company’s strategy to sustain and to expand its market share is as followed:
 1) selecting convenient locations, by building projects in the vicinity of town centers and 
    shopping malls.
 2) Setting appropriate pricing for every project by considering general consumer behavior and
    purchasing power of people in the area, so they could make prompt decision upon acknowledging
    the prices.
 3) Presenting all housing with standardized quality, built with high-quality and durable materials.
 4) Constructing and transferring all houses in timely manner, which is the Company’s most 
    outstanding strength that has built its trustworthy image among the consumers.
 5) Maintaining excellent relationship with customers through post-sales services, such as maintenance
    of the house structure, painting and ceiling, as well as setting up water and electricity system. 
    The Company employs its own construction team specifically to offer such services.
 6) Expanding the projects to other provinces with high potential.

Background

      Baan Rock Garden Public Company Limited, (“Company” or “BROCK”), was formerly known as Chucheep South Group, Co., Ltd.  The Company was established on February 5, 1990, by the Silaprarat family, who had extensive experiences in land trading in Bangkok and other major cities of Thailand, such as Chiang Mai, as well as coastal provinces like Rayong and Phuket.  They also conducted business on trading of allocated vacant land in Soi Vatcharapol, Bangkok, known as the “Agricultural Garden” project.


 Since the Silaprarat family has spot the increasing opportunity of the property development, they have decided to enter the real estate development business by using the same executive team from the Rock Garden Group, Co., Ltd.. This has demonstrated the capabilities and the extensive experiences in real estate and resort business. 


  Following the corporate restructuring and the transfer of executives from Rock Garden Group Company Limited, the Company has since concentrated on operating in the real estate business.  BROCK’s primary objective is to efficiently utilize all the land in its possession in Bangkok and Phuket.  The Company also continuously seeks to acquire allocated land with high potential for profitable development projects.  


  The Company fully outsources its project design, project construction and project marketing in order to effectively control its expenses, and to promote the performance of the executive and management team.


Capital-increase Records

The chronicle enhances the asset background history and important development


Baan Rock Garden Public Company Limited was established on 5 February 1990 by sinrapharat species run a business real estate business allocates with million 1 authorized baht capital that. 


30 July 2003 

The company enhances the authorized capital pays from already million 1 a baht be 30 million a baht , for one after another purchase the real estate in Bangkok and in on 15 October 2003 a company has enhanced the authorized capital calls to pay from already million 30 a baht , be 60 million a baht , pay the value buys a house in the project that has built finished already that. 


12 January 2004 

The company enhances the authorized capital has paid then is million 250 a baht , for use in the investment buys the real estate in area Phuket , the road takesby pass , and in on 18 October 2004 enhance the authorized capital pays from already million 250 a baht be 800 million a baht , for buy ordinary share of a company digests in 100 % proportions are nawathep company limited and for support the growth of the business that. 


7 March 2005 

The company has transmuted to is the public company , and enhance the authorized capital million 800 from a baht , be 1,000 million a baht , by go out million 40 ordinary new amount shares , the cost that decide a share vacates 5.00 a baht , for offer for sale give with general person and an officer of a company and a company digest and in on 23 November 2006 a company has registered the asset pays exactly already million 1,000 a share.


May 2013       

The company has increased its capital stocks from 1,000,000,000 Baht (one billion baht) to 1,025,000,000 (one thousand and twenty-five million baht) for support the payment of dividend and paid capital of 1,024,999,930 (one thousand and twenty-four million, nine hundred and ninety-nine thousand, nine hundred and ninety-three baht) with the Department of Business Development Ministry of Commerce. 


April 2015       

The company has decrease its capital stocks from 1,025,000,000 Baht (one thousand and twenty-five million baht) to 1,024,999,930 (one thousand and twenty-four million nine hundred ninety-nine thousand nine hundred and thirty Baht) by cancelling 70 authorized but unissued shares at the par value of Baht 1 per share. And the company has increased its capital stocks from 1,024,999,930 (one thousand and twenty-four million nine hundred ninety-nine thousand nine hundred and thirty Baht) to 1,229,999,916 (One thousand two hundred twenty-nine million nine hundred ninety-nine thousand nine hundred and sixteen Baht) for accommodate the exercise of the BROCK-W1 Warrants with the Department of Business Development Ministry of Commerce. 


April 2016 

The company has increased its capital stocks from 1,229,999,916 (One thousand two hundred twenty-nine million nine hundred ninety-nine thousand nine hundred and sixteen Baht) to 1,231,099,916 (One thousand two hundred thirty-one million ninety-nine thousand nine hundred and sixteen Baht) for support the adjustment of the dividend exceeds that specified in the Terms and Conditions of the BROCK-W1 Warrants with the Department of Business Development Ministry of Commerce.


11 June 2018 

The company has increased its paid capital stocks from 1,024,999,930 (One thousand twenty-four million nine hundred ninety-nine thousand nine hundred thirty Baht) to 1,025,000,181 (One thousand twenty-five million one hundred and eighty-one Baht) because of there are shareholders exercising rights to purchase ordinary shares in BROCK-W1 warrants with the Department of Business Development Ministry of Commerce.

Corporate Structure of Baan Rock Garden

Management Structure
The Company’s management structure consists of 3 committees, namely the Board of Directors, the Executive Committee and the Audit Committee.


A) The Board of Directors

The Board of Directors comprise of the following 6 directors :


1.Mr.Virat Chinprapinporn  Chairman of the Board

2.Mr.Wanchai Mekasut Chairman of Audit Committee and Independent Director

 3.Mr.Prasan Thumsanong Member of Audit Committee and Independent Director

 4.Ms.Pantip Yodvisadborvon  Member of Audit Committee and Independent Director

 5.Mrs.Naowanit Silaprarat  Managing Director

 6.Mrs.Naowarat Suthamjariya    Director
7.Mr.Napat Chinprapinporn  Director


Miss.Thakorn Boonpha (The Department Head of Corporate Administration, The Secretary to the Board of Director)


Authorized Directors

The Authorized Directors comprise


 1.  Mr.Virat Chinprapinporn  Chairman of the Board

 2.Mrs.Naowanit Silaprarat    Managing Director

 3.Mrs.Naowarat Suthamjariya   Director

 4.Mr.Napat Chinprapinporn   Director


Any two of the above may sign along with the Company’s seal affixed.


B) The Executive Committee

The Executive Committee comprises the following 3 executive members :


        1.Mr.Virat Chinprapinporn             Chairman of the Board

       2.Mrs.Naowanit Silaprarat             Managing Director

       3.Mr.Phisitsak Premprichayan       Executive Director of Accounting


C) The Independent and audit Committee

The Audit Committee is an independent party elected to join the Board of the Directors, with responsibilities to examine the financial information proposed to Shareholders and other related parties, to investigate the internal control system, to conduct internal audit processes, and to communicate with the Company’s external auditor.


The Independent and audit Committee consists of the following 3 Directors


1.Mr.Wanchai Mekasut Chairman of Audit Committee and Independent Director

 2.Mr.Prasan Thumsanong  Member of Audit Committee and Independent Director

 3.Ms.Pantip Yodvisadborvon    Member of Audit Committee and Independent Director


Mr. Phisitsak Premprichayan (The Department Head of Corporate Accounting, The Secretary to the Audit Committee.)